Your posting and invocation of Weber and Veblen (and the keyword “care”) make me think of the late Foucault, in particular his examination of how “the ancient Greeks emphasized the proper use (chresis) of pleasures” — I have had the resource of time to find and lift this little bit on Foucault thanks to the labour of others (who assembled the entry at the Stanford Encyclopedia of Philosophy (http://plato.stanford.edu/entries/foucault/) where I also read this enticing bit: “Foucault called an ‘aesthetics of the self’: the self’s creation of a beautiful and enjoyable existence.”

BTW loving your recent piece about digital textuality and authorship on/at Culture Machine (and even before completing my reading I had to sent you this little note of appreciation).

All the best